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From Professor Catherine Cramton, Associate Professor of Management:

Here are some suggestions for for effective writing concerning human behavior. For example, these tips can help write effective performance evaluations or analyses of behavior.

One of the most under-appreciated skills of managing human behavior is the ability to accurately observe and describe it.  Often, people fall back on writing their interpretations of behavior rather than actually describing what another person did or said.  For example, they might write that a person seems uninterested in their job or shy rather than describing the behaviors of the other person that led them to make these interpretations.

This is a problem for several reasons: First of all, one of the most powerful ways to help other people to change their behavior is to accurately reflect it back to them, so they can see exactly what they might want to change in what they do and say.

For example, it is not very helpful to write that a person "seems shy." By contrast, if you describe how the person usually hurries through lunch and says little, the person now has an idea of how to change their behavior.

Second, disciplining oneself to observe and describe behavior generally increases the rigor and intellectual depth of your analysis of that behavior. It requires greater care than slapdash labeling and tends to reveal important connections that otherwise would be overlooked.

Third, describing observable facts leaves open for discussion and learning the question of why the person behaves as he or she does. It is important to be able to distinguish between facts and your interpretations of those facts. This gives you the opportunity to explore with the other person whether your
interpretations are in indeed correct.

Finally, describing behavior to another person tends to evoke a less defensive reaction from them than interpreting or labeling their behavior. When people react defensively, they are not able to listen well and tend to resist change. If you minimize defensiveness, you are likely to be more successful in getting the changes you seek.