Writing in Management and Business

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Writing in Finance

Here are some tips to help you with the various kinds of writing you'll be expected to do in finance.

What do finance people write?
All finance people write internal memos to supervisors, colleagues, and subordinates to request or provide information and letters to clients, agencies, and a variety of readers.  Financial analysts write reports to management on financial performance and presentations to investors.  Securities analysts write reports on the financial prospects of companies, and financial planners write programs for people to follow.

"Business Writing as a Financial Analyst"
Brian Cooper at Pennsylvania State University interviews a junior analyst at Deutsche Bank about the importance of writing.

Plain English Handbook
The U.S. Securities and Exchange Commission Office of Investor Education and Assistance published the Plain English Handbook in 1998 to help writers orderly and clearly present complex information.

Basic Elements of Grant Writing
This site from the Corporation of Public Broadcasting offers advice on each step of the process of grant writing.

Sources of Financial Information on the Internet

Tips for Effective Writing in Finance

Content: Be sure that the financial content is correct and complete.  Have you addressed all the relevant financial issues?

Critical Thinking: Think carefully and critically about the issues with which you're dealing.  Anticipate questions and objections your readers may raise.

Appropriateness for Readers: Write the document with a particular reader in mind.  Check that issues are discussed on a level the reader can understand.  For most documents, it is better to focus on practical, explicit information and advice related to the case you are discussing rather than on general accounting theory.

Conciseness: Write as concisely as possible, given the reader's needs and the issues to be addressed.

Clarity: Develop a style that is clear and readable.  Choose words that convey your meaning with precision and clarity.

Coherence: Structure the document so that it is coherent.  The organization should be logical and the train of thought easy to follow.  Summarize main ideas near the beginning of the document, and begin each paragraph with a topic sentence.

Revision: Revise the document so that it is polished and professional.  It should be free of all spelling errors and typos; grammatical errors should not detract from the message.

Types of writing in finance

Memos and E-Mail. Memos are often used for communication within an organization.  Memos may be of any length, from one sentence to several pages.  They may be less formal than letters written to people out side the organization, but well-written memos have the same qualities as good letters: clarity, conciseness, coherence, and courtesy.  Many memos are now written in the form of e-mail messages.  E-mail is especially convenient, so several special considerations should be observed when using e-mail:
     - Address messages carefully
     - E-mail may be read by unintended recipients
     - E-mail can be saved and used as proof of communication
     - Avoid sending junk e-mail

Letters. People in finance may write letters to a variety of people including clients, government agencies, and fellow professionals.  They may write letters seeking data about suppliers' credit policies, to report to investors on their portfolios' performance, and to inform concerned parties in any merger or acquisition activity.   They may also write letters to communicate the results of research into a technical finance problem.  Other letters a person in finance might write include engagement letters and management advisory letters.  Effective letters contain correct, complete information, and they are usually written with specific readers in mind.  They are also written in an active, direct style.  They are coherent, clear, and concise.  They are also neat and attractive with a professional appearance.

Reports. A report usually involves analysis of a financial problem and applies finance principles to a particular situation.  It may also require some research of professional literature or other material.  Reports vary in length, but all reports should meet basic criteria:
     - Financial content should be accurate
     - Organization should be coherent
     - Report should be presented attractively
     - Writing style should be clear and concise

summarized from Andrew, May, & May, Effective Writing: A Handbook for Finance People (1999)